Superior Interiors with Kelly Hoppen | Channel 5

Downing Tweet Christmas receptionThe vast majority of us in the Interior Design industry are not in the position to be able to host a TV show like Kelly Hoppen‘s  ”Superior Interiors with Kelly Hoppen | Channel 5“. Such great publicity is obviously a client-winner.

From a business angle the programme is a good watch for interior designers. Of particular interest to me is how she deals with her clients. She is very good interpersonally. But, from a creative point of view, I especially like how she and the programme address situations where the client obviously does not agree with part of her design. Kelly Hoppen is very good at politely sticking by her guns and by the correctness, if you like, of what she is proposing. She is flexible enough to  eventually succumb in but not without a gracious and often persuasive fight.

Of course this raises the perennial issue of whether or not ‘the client is king’ or ‘the client is always right’. However if the client is right and got their way, in such instances, then the client is happy! If the client is not right then at least that reinforces the correctness of the designer’s original  scheme and the parts of it that were followed.


Interior Designer? Did Your Web Site Just Pop Up In My Search?

Interior Designers increasingly understand the need to reach at least part of their target market through online search results.

With that in mind I have been looking through a few search terms that potential customers of interior designers might use. Unsurprisingly lots of interior designers popped up.

But one thing that I noticed was that VERY few of you were making use of video.

I know it takes a long time to do these things to a reasonable degree of quality but I would suggest it is worth it.

The reason being that Kelly Hoppen popped up again and again. She is obviously a renowned interior designer of the first degree BUT she also appreciates the importance of PR to her new business generation activities. The internet is not much more than PR … just the digital kind.

Why did Kelly appear? Well google doesn’t favour her over you, that much is true. Google does not think that she is better than you. However Google DOES put more emphasis sometimes on non textual information eg pictures and videos. So her video (above) popped up. When you go and check it out, YOUTUBE takes you through lots more of her videos. Before I knew it I had spent 15 minutes looking at her work and hearing her views.

Now if you go to your web site designer and ask them to talk to your ISP and get the stats for YOUR web site, you will probably find that the average visitor spends MUCH less than one minute on your site.

Food for thought.


Decorex International 2010

Decorex is here again. This time it’s the 2010 version.

Beautiful logo isn’t it?

For those of you interested in fabric there are many fabric companies here. Not KOTHEA of course! but more of that another time.

Decorex is probably the magazine equivalent of House & Gardens. It competes with 100% Design and Focus (Chelsea Harbour Design Week). 100% Design is probably the  equivalent of Elle Decoration.

Personally I’d go just because of the logo.

If you are keen to get new contacts in the world of fabric then there are some interesting companies here. Quite a few new ones as well as some you will have heard of before.

As with all exhibitions of this sort it is a good place to go to get an idea of ‘consensus trends’. Try to figure out where all the manufacturers are heading. Of course they could all be heading in entirely the wrong direction for your particular target market so go having your own opinion as well. Go with that opinion in mind and see if what you find validates it.

Remember as well that the exhibition stands are there to grab your attention. To drag you to talk to a sales rep. Just because the stand looks good and the fabrics on display look good in the exhibition it does not mean they will work in your schemes of course! Although obviously striking designs do sometimes work for some people.

We were tempted to show off some of our new Cashmere Throws and Cashmere blankets but we weren’t quite ready with the full range yet. And we’d like to think that the best quality throws will generate interest through word-of-mouth throughout the industry in the year ahead! (Hmmm)


Silk Velvet Production Problems

We have recently had to change most of our Velvet production to mills in Europe. Along with some other fabric companies, we have been experiencing quality issues with Chinese produced silk velvet. It’s probably only happening at one or two mills but it has been a big headache for us as we have had to return some significant orders due to less than perfect quality issues. And it’s sometimes hard to get the mills to accept returns that are of OK quality but not excellent.

Anyway, just a heads-up. Check where your silk velvet is being manufactured and double check the quality.


Carver 57 (via Yacht and Ship Photography)

Some nice yacht images on this blog

Carver 57 This yacht is in Charter at Anacortes Yacht Charter. We updated the photos since Marilee Maricich, interior designer, finished an overhaul on the interior. (fivestardetailing@hotmail.com). We produced this for the Charter Company to display in their 17 x 22 inch album of boats…. There are 2 pages. … Read More

via Yacht and Ship Photography


Hospital Designs (via ANNA HANSSON INTERIOR DESIGN’s BLOG)

Some nice commercial interiors.

Hospital Designs   Thankfully the otherwise sterile and strict Hospital designs are undergoing great developments. Isnt this one of the most important spaces in which we need to work with the phychology of implementing designs where one can feel more at ease.     From top: 1. Cannon Design; Lindner Center of Hope  2. NBBJ; Swedish Orthopedic Institute   3. Centro Studi Progettazione Edilizia  4. Cedars-Sinai Medical Center_Gamma Knife Centre      … Read More

via ANNA HANSSON INTERIOR DESIGN's BLOG


Hiring an Interior Design Professional? 7 Questions to Ask (via You Be the Interior Designer by Chris Mills Design)

Not a bad starter for 10 Chris. 7 good questions. Designers need to think how they will answer such questions from clients!

1 – What are your qualifications? First you must do your homework.  Do you want a whole-house redo or just one room?  Maybe you need furniture or some basic accessorizing.  Is your lighting keeping you in the dark? 2 – What is the designer’s specialty? Some designers are more comfortable with residential design, others prefer to work with small businesses.  These are two distinct design disciplines that have different furnishings, finishes and fa … Read More

via You Be the Interior Designer by Chris Mills Design


The educated consumer – part 2 (via Keep it simple)

Let's have a look at the value proposition of an interior designer: When we look at interior design marketing  we often see keywords like experience resources creativity All inherently important characteristics of a good designer, but more detail is needed. Detail about the process of designing a space. So designers should include a description of how a job will develop over the weeks and months that it takes to complete. The more detailed the wo … Read More

via Keep it simple


Read about the Design School on Vogue.com (via Kelly Hoppen’ Blog)

Another design school worth considering.

The Kelly Hoppen Design School has been reviewed on Vogue.com, take a look and see what they said about us! … Read More

via Kelly Hoppen' Blog


Interview With The Interior Designer: Barcelona vs Basingstoke, UK (via caerengracia.info)

Some interesting pan-european thoughts…

Trends are of course, an important thing to consider, in Spain as well as in other prominent countries of design. So I interviewed a new interior designer on the UK scene, Sarah of Sarah Jane Glibbery Interior Design. Sarah explains what she thinks of the current style in England, compared to Barcelona and its vintage extravaganza. Read the interview. … Read More

via caerengracia.info


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